U.S. News | Volkswagen Sues BK Motorsport for Trademark Infringement

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Image Credit: © Pressureua | Dreamstime.com

Volkswagen Group has filed a lawsuit in the U.S. District Court for the Central District of California against a California-based car parts retailer, BK Motorsport alleging trademark Infringement.

The plaintiff alleges that BK Motorsport was selling counterfeit products including automotive grilles and badging bearing the Audi and VW trademarks and passing them off as genuine.

The plaintiff accuses the defendant of false designation of origin of the counterfeit products misleading customers and causing lots of damages.

Volkswagen reportedly said that BK Motorsport’s aims to convey the false impression that its goods come directly from Audi and VW, or that they are sponsored or licensed by Volkswagen.

Volkswagen reportedly said that test purchase was conducted in January 2019 of a grille from bk-motorsport.com which all incorporated the unauthorized Audi and VW Marks.

The plaintiff argues that the sale of the allegedly counterfeit goods is likely to confuse purchases to believing Volkswagen and BK Motorsport are associated.

“If the goods are shoddy or the unauthorised manufacturer makes shoddy goods in the future, the public will come to believe that Volkswagen no longer maintains high standards for its exemplary products,” Volkswagen reportedly said.

Volkswagen is seeking permanent injunction enjoining BK Motorsport from using its trademarks.

The case is ongoing.

VOLKSWAGEN GROUP OF AMERICA, INC., v. BK-Motorsport Inc.

Judge:David O Carter
Court:California Central District Court
Case #:8:19-cv-01627
Nature of Suit:Trademark
Cause:Trademark Infringement
Case Filed: August 23, 2019
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About Nathaniel Adebayo 339 Articles
Nathaniel is a News Reporting Intern at Nigerian Law Intellectual Property Watch (NLIPW). He has a passion for writing, capacity building and social media marketing. He is a graduate of Federal University of Technology, Minna, where he graduated with BTECHAGRIC. He is a member of Soil Science Society of Nigeria (SSSN) and the National Union of Campus Journalist (NUCJ). Nathaniel has served as Editor-in-Chief for a number of magazines and as a contributor to various online repositories. Email: anathaniel@nlipw.com

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