Nintendo Sues Unlicensed Go-kart Service for Copyright Infringement


Nintendo is accusing a Japanese video-game company, MariCar, of copyright infringement.

MariCar, which has a Mario Kart-themed attraction is facing legal action from Nintendo for ripping ideas from Nintendo’s blockbuster game, “Mario Kart.”

MariCar offers go-kart tours around the city including some costumes of different Nintendo characters such as Mario, Luigi, Yoshi and Princess Peach. The company charges a customer around 8,000 to 11,000 yen (about $70 to $100) for a 2-hour ride, lets customers put on a Mario onesie while driving around the Tokyo area in groups of 6 to 12.

“In order to protect our intellectual properties that we have created based on many years of efforts, we are committed to take firm measures,” the Nintendo said in a press release regarding the issue.

Nintendo reportedly issued several warnings to the company for the past several months but they received no response, forcing them to pursue legal action.

Nintendo is reportedly seeking ¥10 million (approximately $1.5 million) in damages.

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Bob is a Senior Editor and Content Development Manager at Nigerian Law Intellectual Property Watch. He holds a BS degree, with a major in biochemistry. He works directly with the Newsroom Team. His focus areas are technology and innovation, and pharmaceutical technology. Email: