U.S. News | Neuco Sues Amazon for Trademark Infringement

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Illinois heating and ventilation equipment distributor, Neuco, Inc., has filed a lawsuit in the Illinois Northern District Court against Amazon for trademark infringement.

The plaintiff alleges that its two trademarks were used to sell certain HVACR products which it does not manufacture nor is affiliated with or sell products as a third-party through Amazon’s website.

The plaintiff reportedly said that Amazon displays the NEUCO Mark on its website in a confusing and literally false manner to making consumers believe the listing is authorized, endorsed, or sponsored by Neuco.

The plaintiff reportedly said they are not the manufacturer of the HVACR products but Amazon falsely used its brand name even in the title of the product including Neuco 903600 Flame Sensor to suggest that the plaintiff was the manufacturer.

The plaintiff also named PartzStop, a distributor of similar equipment as a defendant for allegedly using Neuco’s brand in its listings suggesting that the parts are offered with the authorization, endorsement, or sponsorship of Neuco, or that Amazon or PartzStop are in some way affiliated with or sponsored by Neuco.

Neuco seeks an award of damages and order prohibiting the companies from any further infringement.

The case is ongoing.

Neuco, Inc. et al v. Amazon.com Services, Inc.

Judge:Robert W Gettleman
Court:Illinois Northern District Court
Case #:1:20-cv-03071
Nature of Suit:Trademark
Cause:Trademark Infringement
Case Filed:May 22, 2020
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About Nathaniel Adebayo 627 Articles
Nathaniel is a News Reporting Intern at Nigerian Law Intellectual Property Watch (NLIPW). He has a passion for writing, capacity building and social media marketing. He is a graduate of Federal University of Technology, Minna, where he graduated with BTECHAGRIC. He is a member of Soil Science Society of Nigeria (SSSN) and the National Union of Campus Journalist (NUCJ). Nathaniel has served as Editor-in-Chief for a number of magazines and as a contributor to various online repositories. Email: anathaniel@nlipw.com

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