Levi’s Sues KENZO Over the Use of Similar Jean Pocket Tabs


Levi Strauss, a denim brand has sued KENZO for trademark infringement for putting tabs on the back of its jean’s pockets, included in its recent line with Britney Spears.

The plaintiff stated in the lawsuit that Levi Strauss has used the pocket tags featuring the company’s name on all its denim products since 1936.

The plaintiff had sent multiple cease and desist requests to the defendant which was neglected.

Levi’s suing KENZO is just the latest in a long line of lawsuits in the fashion world.

It will be recalled that some fashion lawsuit were filed last week including OFF-WHITE filing a multi-million dollar lawsuit against counterfeit sellers, while most recently, Hedi Slimane was awarded $11.5 million in his court case against Saint Laurent.

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About Nathaniel Adebayo 547 Articles
Nathaniel is a News Reporting Intern at Nigerian Law Intellectual Property Watch (NLIPW). He has a passion for writing, capacity building and social media marketing. He is a graduate of Federal University of Technology, Minna, where he graduated with BTECHAGRIC. He is a member of Soil Science Society of Nigeria (SSSN) and the National Union of Campus Journalist (NUCJ). Nathaniel has served as Editor-in-Chief for a number of magazines and as a contributor to various online repositories. Email: anathaniel@nlipw.com