U.S. News | Dyson Sues Unincorporated Associates for Trademark Infringement over Counterfeit Goods

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Dyson Technology Limited has filed a lawsuit in the Northern District of Illinois against a sealed list of partnerships and unincorporated associations for trademark infringement over selling counterfeit Dyson goods online. 

The plaintiff alleges that the defendants operate online commercial marketplaces where they intentionally manufacture, import, distribute, offer for sale, and sell counterfeit Dyson products having Dyson trademarks to consumers.

The plaintiff reportedly said that the defendants are trading on Dyson’s goodwill and reputation by offering for sale and selling goods bearing Dyson’s federally registered trademarks without affiliation, partnership or permission.

According to the lawsuit, Dyson claimed to be using the DYSON and DYSON-formative marks in the United States since at least 2002 covering its haircare products.

The plaintiff reportedly said that the infringement of its trademark has caused lots of damages, consumer confusion, dilution, tarnishment of valuable trademarks, goodwill and reputation, and unfair competition.

The plaintiff is accusing the defendants of trademark infringement, trademark counterfeiting, false designation of origin, and violations of the Illinois Uniform Deceptive Trade Practices Act.

The plaintiff is seeking an order for the defendants and other entities to disable and cease providing service, and to disable and cease advertisements of the defendants; for the defendants to account for and pay all profits from their alleged conduct; an award for damages, costs, and fees; and other relief.

The case is ongoing.

Dyson Technology Limited et al v. The Partnerships and Unincorporated Associates Identified on Schedule A

Judge: Manish S Shah
Court: Illinois Northern District Court
Case #: 1:20-cv-05719
Nature of Suit: Trademark
Cause: Trademark Infringement
Case Filed: Sep 25, 2020
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About Nathaniel Adebayo 623 Articles
Nathaniel is a News Reporting Intern at Nigerian Law Intellectual Property Watch (NLIPW). He has a passion for writing, capacity building and social media marketing. He is a graduate of Federal University of Technology, Minna, where he graduated with BTECHAGRIC. He is a member of Soil Science Society of Nigeria (SSSN) and the National Union of Campus Journalist (NUCJ). Nathaniel has served as Editor-in-Chief for a number of magazines and as a contributor to various online repositories. Email: anathaniel@nlipw.com

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