U.S. News | Hexo Settles Trademark Infringement Lawsuit with Assi Project Management

Canadian marijuana producer, Hexo Corp. has settled a trademark-infringement lawsuit filed in the U.S. District Court for the Southern District of California against a California CBD maker, Assi Project Management.

In the initial lawsuit, the plaintiff alleges that the defendant has been selling CBD products in the U.S. under the name “HEXOCBD” without permission or authorization.

The plaintiff reportedly said that the duo has settled the trademark infringement battle including a permanent injunction preventing Assi and its principals from using any name that contains the word “Hexo” or a similar term.

The settlement covers the destruction of all materials referencing “HEXOCBD” and any reference to the term “Hexo”.

HEXO is an award-winning consumer packaged goods company that creates and distributes prize-winning products and services for the cannabis market. The Company has been using HEXO as a trade name and mark since at least June 2018 and, with the advent of legalization in Canada, has fully adopted the name for use in connection with its products and services throughout both the adult-use (recreational) and medical cannabis markets.

The defendant has reportedly stopped the U.S. trademark applications for “HEXOCBD” and has transferred its website domain names containing the term “Hexo” to the Canadian company.

The CEO of Hexo, Sebastien St. Louis reportedly said that “the settlement sends a message that we will not tolerate violations of our trademark rights. We are creating a company and brands that can stand the test of time and that can grow in legal markets as they become available to us”.

Recently Hexo reportedly said the company and its beverage partner, Molson Coots are working on plans for hemp-derived CBD beverages in Colorado.

The case is closed.

Hexo Operations Inc. v. Assi Project Management, LLC